| Kenya: Ketepa Launches Flavoured Tea
Higher competition has forced players in the tea industry to repackage and flavour their brands. One of them, Kenya Tea Packers (Ketepa), has released three brands targeting the youth. The lemon, masala and ginger flavoured teas are aimed at what the company described as "the upwardly mobile youth" who are health conscious. Tea has generally lost out in the beverage market for teenagers and young adults to juices and chocolate. .
Alive and Brewing
Drinking a glass of kombucha takes raw food to new heights: Sure, sushi might not be cooked, but kombucha is still living. Companies that sell kombucha promise that thier drinks will promote healthy digestion, regulate metabolism, and improve the immune system � thus helping to fight off winter colds. Often (mistakenly) called "mushroom tea," the drink is made by adding tea and sweeteners to a solid mass of live cultures. It is left to sit for seven to 30 days, producing a sweet and tangy drink, with a slight fermented fizz. Homemade kombucha in black tea and mint tea flavors, is sold for $4 at Brooklyn's Marlow and Sons restaurant (81 Broadway at Wythe Avenue, 718-384-1441). And Millennium Products's two kombucha drinks � GT's Organic Raw Kombucha in flavors such as gingerade and citrus, and Synergy, containing 95% kombucha liquid and 5% fruit juice � are available at natural and organic markets across the city.
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